The Art of Fair: How to Close Strong Without Defensiveness

(7–8 minute read)

If you’ve ever been in a pricing conversation that suddenly took a turn—

No Isn’t the End: Using the First ‘No’ to Build Real Trust

(7–8 minute read)

If you’ve ever felt your heart sink the moment a potential client says “no,” you’re not alone.

Anchoring & Ranges: Presenting Your Pricing Without Sounding Pushy

(7–8 minute read)

Let’s get something straight: pricing isn’t just a number—it’s a signal.
And in weddings, it si...

The Power of Labeling: Turning Price Objections Into Deeper Conversations

(7–8 minute read)

When a couple says your service is “a little out of budget,” your instinct might be to explain ...

How Am I Supposed to Do That? Tactical Phrases to Push Back Without Losing the Client

(7–8 minute read)

Somewhere between the client saying, “That’s more than we expected,” and your urge to slash y...

The Discount Dilemma: Why Clients Ask and How to Respond Without Folding

(7–8 minute read)

You’ve just finished your pitch. You outlined your services, shared your pricing, and maybe even gave them a few examples of past work to...